The Blog
Who says your career has to fit into a nice, neat little box? Many of my clients are unique, successful, and interesting precisely because they didn’t follow the same linear path as everyone else. Maybe they took a year sabbatical to travel the world, served a cause or church on mission, or...
Let me set the scene: You’re sitting at your computer and staring at your LinkedIn inbox. You can see that your first message to a warm prospect was read, but ignored. Bummer. A week and a half goes by with no response, so you decide to send a second message. Still, crickets. A couple more...
Because “following” and “followers” have different meanings on different social media platforms, figuring out how to make the most of the LinkedIn version of following can be a bit confusing. Luckily, following people on LinkedIn is pretty straightforward—and...
It’s the mythical pot of gold at the end of the rainbow. A pig with wings. The unicorn of the working world. You may know it as the all-elusive “work-life” balance. Everyone’s talking about it—how they need it and want it, but the question remains, does it even...
Have you ever noticed a store or house along your commute for the first time, even though it’s been there forever? Or perhaps, you just recently discovered a keyboard shortcut that’s new to you, but not new at all. It’s amazing how much we miss right under our noses. So often,...
One of the most common mistakes I see on LinkedIn is when people essentially copy and paste their resumes into their profiles and call it a day. Comparing your resume to your LinkedIn profile is a little like comparing a picture to a movie. Sure there are some similarities between the two, but...
Are you trying to grow your team with the right people? It’s no secret that LinkedIn is a fantastic place to recruit job applicants. LinkedIn even has a recruiting-specific subscription, Recruiter Lite, and a number of other paid tools for hiring.
Many of my clients have a recruiting...
One thing that always puzzles me is when people lock down their LinkedIn profiles, making them hard or even impossible to find. Isn’t the point of being on LinkedIn to build relationships? That’s pretty difficult to do if no one can reach you.
Now, what I do understand is that...
We can talk about principles and theories all day, but sometimes, it’s helpful just to see it. Instead of giving you tips to nail LinkedIn content or a tried-and-true process for creating posts, I’m flipping the script. These three folks, personal LinkedIn connections of mine, offer a...
From the pandemic and ChatGPT to the Great Resignation and “Quiet Quitting,” employees and leaders have weathered a lot in the past few years. Just when we adjust to one norm, something new upends the workplace.
Let’s face it—change is inevitable. The only way...
Call it seasonal nostalgia or the colder weather, but I’m in a reflective mood lately. I feel like I blinked and yet another fantastic year at McMillion Consulting has come to a close.
When I think about it, we really covered a lot this year. From celebrating client wins and sharing ...
One of the best parts of my job is giving owners, leaders, and entrepreneurs the freedom to brag about their businesses. We’ve all seen self-promotion that feels slimy, but LinkedIn is the perfect place to tell your business story the right way.
Sure, there are paid ways to promote...
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