The Blog

One thing that always puzzles me is when people lock down their LinkedIn profiles, making them hard or even impossible to find. Isn’t the point of being on LinkedIn to build relationships? That’s pretty difficult to do if no one can reach you. 

Now, what I do understand is that some folks accidenta...

We can talk about principles and theories all day, but sometimes, it’s helpful just to see it. Instead of giving you tips to nail LinkedIn content or a tried-and-true process for creating posts, I’m flipping the script. These three folks, personal LinkedIn connections of mine, offer a glimpse at how...

From the pandemic and ChatGPT to the Great Resignation and “Quiet Quitting,” employees and leaders have weathered a lot in the past few years. Just when we adjust to one norm, something new upends the workplace. 

Let’s face it—change is inevitable. The only way forward is to adapt and grow. While w...

Call it seasonal nostalgia or the colder weather, but I’m in a reflective mood lately. I feel like I blinked and yet another fantastic year at McMillion Consulting has come to a close. 

When I think about it, we really covered a lot this year. From celebrating client wins and sharing behind-the-sce...

One of the best parts of my job is giving owners, leaders, and entrepreneurs the freedom to brag about their businesses. We’ve all seen self-promotion that feels slimy, but LinkedIn is the perfect place to tell your business story the right way. 

Sure, there are paid ways to promote your business o...

Raise your hand if you spend any amount of time going to people’s profiles to view their activity. If you’re selling anything, courting a new hire, or just don’t want to miss the latest from your favorite influencer, you know exactly what I mean. 

I’ll admit, it’s super nice to be able to step back...

Finding the right job or the right candidate can feel like a real test of patience. According to the latest research, it takes most companies more than 40 days to fill an open position. That’s a long time to wait—whether you need a job or you’re managing an understaffed team. 

Luckily, you don’t ha...

If you’re looking to expand your team, you’re not alone. According to the National Federation of Independent Business (NFIB), 63 percent of small businesses reported hiring or trying to hire in May 2023. 

With such a tight labor market, attracting and securing the right talent is not an easy task. ...

If you’ve ever reached out to prospects on Sales Navigator, you might have noticed something rather curious. To message some LinkedIn members who are not first-degree connections, you need an InMail credit, but for others, you do not. Why is that? 

InMail Credit Required
 

Free to InMail

The answe...

As I’ve said before, you should be the star of the show when it comes to your personal LinkedIn profile, but there’s a time and place to talk about your team, too. The same is true for your company page and engagement. While it’s important to communicate what your business does and why, your people ...

If you’re reading this, you’re already a rockstar—I just know it! The LinkedInsider community is full of amazing, talented people working across dozens of industries. Chances are, your peers and colleagues already know how great you are, but does the internet know? 

As a credibility consultant to m...

Imagine if you only cleaned your house once per year. Not only would the task be daunting, but it would also take forever. By the same logic, a regular “cleaning” of your LinkedIn profile makes keeping up with your online presence much more manageable. Every section of your profile should receive yo...